The Work

We use advertising, design, and new, emerging technologies to forge connections between brands and the people that use them in the most original, timely, and culturally relevant way possible.

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Circle K / Couche-Tard

For devoted fans who come back time and time again to play Circle K’s online games, the prizes were getting a little stale. We combined Canada’s favourite snack with Canada’s favourite game, creating the most epic Canadian prize, ever.

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Vancity

When the lack of housing affordability was living rent-free in every British Columbian’s head, we helped Vancity reassure people in a way their competitors couldn’t.

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Coca-Cola (Québec)

Because of the pandemic, many Quebecers hadn’t been able to celebrate the holidays with their extended families since 2019. As part of the Bye Bye holiday ad, Coca-Cola wanted to celebrate the return of classic holiday parties, filled with family and good food.

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Amnesty international

François Legault refuses to admit that systemic racism exists in Quebec. Amnesty International decided to put the issue on the map. Bypassing the conventional rules of Google Maps, we created a pinned geolocation that became the heart of our campaign.

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Canada Life

Wherever your life takes you, Canada Life is here to help you plan along the way, for life as you know it.

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Volkswagen (TYPE1)

To launch the new all-electric ID.4, we took our commitment to sustainability to the next level and created a carbon-neutral web experience.

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Volkswagen (TYPE1)

When launching Volkswagen’s 100% electric ID.4 in Quebec, we focused on creating a human-led story instead of spotlighting the vehicle’s technological and environmental features. Throughout the spot, we hear the song “Le Pompiste” by Jean-Jacques Cramier, a 1970s ballad composed by Renaud before he was known by his pseudonym.

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